by Lee Tepley on 23 July 2008
You can’t see it and you can’t hear it but the earth has
electromagnetic waves --”. This is part of a quote from a smiling
announcer in an ExxonMobil TV commercial which has been running
frequently for the last few weeks. These electromagnetic waves are
supposedly detected by something called R3M technology - and after a
quick Google search on R3M, I found a picture which may have been taken
from the commercial (see attachment). It has the same smiling announcer
and 3 circles containing abstract mathematical symbols (actually
Maxwell’s Equations).
The announcer goes on to describe ExxonMobil’s R3M technology which
analyzes the earth’s “electromagnetic waves” and will use them to
discover oil buried beneath the bottom of the sea.
Many years ago I did a little work on the physics of the earth and I
had never heard of the earth’s “electromagnetic waves” – but a quick
Google search turned up several web sites about R3M technology. And
surprise!! surprise!! The earth only has electromagnetic waves when
ExxonMobil puts them there.
The following is a quote from an Exxon article on it’s R3M technology –
“A high-power transmitter would blast electromagnetic energy waves into
the sea floor, and the sensors would record the response.”
Note the word “blast” which I underlined.
The article goes on to explain how analyzing the waves returned from
beneath the sea-floor would help ExxonMobil discover buried pools of
oil – and how ExxonMobil also hopes R3M “will enable it to spot oil
where others might miss it, allowing it to lock up permits and perhaps
negotiate better contracts with countries where the oil is located.”
So the creatures of the deep (including deep-diving whales) will now be
exposed to “blasts” of electromagnetic energy that they never felt
before. Will this affect their ability to navigate?? They are already
likely to use the earth’s magnetic field for navigation – so will
alternating high-powered magnetic fields make any difference?? I
haven’t the slightest idea – and neither does ExxonMobil.
Finally, is ExxonMobil engaging in blatantly false advertising?? – or
was it’s advertising department so carried away with the abstract art
in the 3 circles that it lost contact with reality??
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